Name
Email
How long have you been in business?
How do you feel about the service you're currently providing?
How do you feel you're doing with marketing?
How do you feel you're doing with sales and on boarding?
How do you feel you're doing with your business finance?
Describe the demographic area of your business
How long is your lease? Is it personally guaranteed?
Why does your business exist?
What are the core values of your business?
How is your business different from others?
Please list and describe the core services you offer and the corresponding price structure
How many members do you have in each program and what is their average value?
What is the average length a member stays with you?
Who is responsible for the success of the following components of your business: marketing, sales, finance, operations, and training?
If you had a scoreboard for your business to let you know if you are winning or losing, which 5-10 numbers would be on it? Think about revenue, leads, contracts, etc.
What is your gross monthly revenue and are you consistently paying yourself?
Do you have a savings/emergency account for your business?
How much money (revenue and profit) do you want your business to make this year?
What are your 5 greatest challenge right now?
What are the 3 most important goals you want to accomplish in the next 90 days?
Please list the core systems for your business
Please list the core systems for your business that are documented
Do you have a team? If so, list their roles, how you're helping them get better, how often you're meeting as a team, how often you get together outside the gym, hire and fire process
How do you bill? (Monthly? Packages? Other?)
On a scale from 1-10 how in touch are you with your financials?
Do you evaluate your profit/loss statements? Do you have a book keeper? A CPA? A Bookkeeper?
Please list your core and secondary target markets
For each target market, what are their fears?
How many leads does your marketing generate per month?
What system do you use to track this? (Excel? Pen and Paper? Other?)
How much money do you spend on marketing each month?
How many hours do you spend per week on marketing?
Do you have an email list? If so, how often do you email?
Do you have a social media presence and strategy?
What is your core front end offer?
What percentage of leads convert into members?
Describe the process for converting a lead into a member
Do you have a strategy for generating referrals? If so, please describe it.
Are you working out consistently? If so, how many days per week and how long is the average session?
How many hours per sleep per night are you getting on average?
How do you feel you're doing with your nutrition?
What, if anything, are you doing right now for fun?
Do you consistently spend time with loved ones and friends?
Do you have a wind down routine for ending your work day?
What are you currently reading?
What would be an absolute win for you with this coaching program?
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